In this episode of the 15-Minute Strategy podcast, we talk to Christopher Penn from trustinsights.ai about how to use predictive analytics as a sales and marketing strategy for 2020 and beyond.

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Christopher talks to us about the importance of analytics. Then he dives into how you can build predictive analytics for your business. We get nerdy with how you might build or purchase those analytics and what to do once you have them. If you are ready to take your business to the next level, this episode is the strategy for you.

More about cheese: https://public.tableau.com/views/Cheese_3/CheeseoftheWeek2019ForecastTrustInsights_ai?%3AshowVizHome=no

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